Business

Corporate Social Responsibility (CSR): A Strategic Approach – Intermediate

Developed by Penn and the Satell Institute, this course provides theory and practical working concepts in Corporate Social Responsibility (CSR), exploring cases that demonstrate the great potential CSR may have to improve communities in the world and to create awareness of potential pitfall. Students will learn (a) how to leverage corporate structures and nonprofits’ experience to undertake CSR activities that have real public benefit, (b) the relationship between philanthropy and corporate self-interest, and (c) how ventures can assess whether they are doing good CSR, exploring topics including measurement, attribution, and cost-benefit analysis – Peter Frumkin, Femida Handy, Lonneke Roza & Robert Bird, University of Pennsylvania